Gary Vaynerchuk recently shared a piece of advice for anyone running a service business. Landscapers. Hair stylists. Personal trainers. Consultants. He didn’t mention car salespeople — but he should have. Because the strategy he laid out might be the single best move a car salesperson can make this year. His advice was simple. Make oneContinue reading “Gary Vee’s 60-Second Referral Video — Rewritten For Car Salespeople”
Olivia (00:00)So I want you to imagine two salespeople, right? They’re sitting on the exact same dealership showroom floor. Daniel (00:06)OK, exact same setup. Olivia (00:07)Yeah, exactly. They have access to the exact same inventory, the exact same pricing. They get the exact same walk-in traffic and the exact same internet leads. Daniel (00:16)Right. CompletelyContinue reading “Referral playbook for car salespeople – How the top 1% sell 100 cars per month”
Sean V. Bradley (00:00:00.02) She got your keys with swearing by you and your program. You know, L.A., too? Lyamen Savy (00:00:06.03) Do I know who? Sean V. Bradley (00:00:07.08) L.A. Williams. Oh, she don’t even know you, L.A. Yeah. Lyamen Savy (00:00:11.08) So, Sean, I love that idea. I will add that as aContinue reading “How to get more referrals at your dealership — With Sean V. Bradley and Lyamen Savy”
Effort without reward kills motivation: If your sales team closes 5% of referrals, it takes 20 introductions to get paid vs. 10 introductions at a 10% close rate. If the reward isn’t big enough to make that effort worthwhile, referrers won’t bother. Either lower the barrier by paying for smaller wins earlier in the sales funnel—likeContinue reading “Make your referral partners incredibly rich”
