Automotive – Referral sales script: Customer gave you a compliment
5 minutes to read
Updated March 23, 2026
When a customer gives you a compliment, they are in a PEAK SATISFACTION STATE (PSS). This is one of the best times to ask for a referral. Nobody will say "No" after they compliment you.
Sales script
| CUSTOMER | Example: “You were great. I appreciate you coming in early to accommodate my schedule.” |
| YOU | “I really appreciate you saying that, [CustomerName]!. Can I ask you a quick favor?” |
| CUSTOMER | “No, what’s up?” |
| YOU | "[CustomerName], most of my business comes from introductions. Who are 3 people in your circle that I should meet so they know who to call if they ever need help with a car?” Don’t say this…it could be perceived that the person has to be in the market for a car: "Who are 3 people in your circle who might appreciate the same experience you had working with me?” |
| CUSTOMER | “Sure. No problem.” |
| YOU | [Transition to "STEP 2: Help them download your dealership referral app".] |
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